Advertising Question: What makes an advertisement unfair? Advertising Interview QuestionAnswer: If it is likely to cause a substantial injury to the customer, which consumer cannot avoid. If it not beneficial to the customer Previous QuestionNext QuestionWhat kinds of penalties are involved against a company that runs a deceptive ad?Whichever company has offered a money back guarantee, very few people in the market claim back. Should we still have the proof to support companys advertising claims?